Services +

With the complexity of today’s advertising industry, actively managing your marketing resources and relationships is a must. Identifying what you need, who you need and how you measure success is the only way to protect your advertising investments and agency relationships.

Pile and Company can help.

Relationships +

Agency Search

Trusted adviser to clients in search of a new agency partner—scope of work ranges from agency lists/criteria for procurement to full-scope management of agency pitches for CMOs

Performance Evaluation

Qualitative assessment of the client-agency relationship followed by a Pile-run, client-agency summit focused on optimizing performance, process and communication

Creative Brief Training

Training for clients on the proven tools and best practices that hone the often-overlooked skills of creative brief input and feedback

Structure +

Agency Model Assessment

Audit of client marketing resources to establish the right structure, capabilities and workflow across internal and external agency partners

Organizational Consulting

Audit of internal marketing teams to bolster company and individual performance based on the latest skills and behaviors of high-performing organizations

Media and Tech

Expert counsel on the changing media landscape and resources—including outsourced and in-house tools and technology

Financial +

Agency Compensation

Evaluation, negotiation and/or execution of fair and transparent agency compensation based on client objectives and agency value

Contract Consulting

Vetting of current and development of new agency contracts to ensure fairness, client protection and minimal risk—partnering with procurement and legal teams as needed

Incentive Compensation

Counsel on best practices and market-proven, incentive-based compensation models for all agency types

For more information on any of our service areas, please contact us.