Agencies have long relied on email to communicate with search consultants like me. It’s always been a quick, easy, personal way to share their latest updates and news.
There are a few questions we are always asked: What are we seeing in agency search? What are clients looking for? Any advice for our next pitch?
“The media piece in an integrated search has to be front and center.” Take a listen to Pile President Meghan McDonnell as she discusses how media’s role in integrated pitches has evolved and what clients are looking for.
“Media continues to be the drumbeat of our search business.” Take a listen to Pile President Meghan McDonnell’s insights on why having the right media agency partner continues to be a top priority for clients.
As an agency search consultant, I’m often asked the question, “What do you do?” In fact, many marketers I speak with will say, “I didn’t even know someone like you existed!”
One of the questions we receive the most—“Why do clients put their business up for review?” Beyond the more traditional reasons like a change in marketing leadership, Pile President Meghan McDonnell shares what clients are saying right now
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