We had a lot to share in our first installment of 30/30—our new video series where we look back at the last 30 days of agency search and management consulting and provide insight into the next 30.

As we kick off 2026, our marketing clients are taking stock of their agency relationships by:

• Evaluating their agency teams
• Looking for gaps in their agencies’ structures
• Determining if there are new disciplines that they need
• Making changes to optimize their partnerships

In the next 30 days, we’re managing integrated searches, media searches, and performance evaluations. Clients don’t want to just make wholesale change—they want to optimize the relationship that they have today.

If you’d like more information on how we help new and existing client-agency partnerships, please get in touch.