The Importance of Having the Right Media Agency Partner
“Media continues to be the drumbeat of our search business.” Take a listen to Pile President Meghan McDonnell’s insights on why having the right media agency partner continues to be a…
“Media continues to be the drumbeat of our search business.” Take a listen to Pile President Meghan McDonnell’s insights on why having the right media agency partner continues to be a…
One of the questions we receive the most—“Why do clients put their business up for review?” Beyond the more traditional reasons like a change in marketing leadership, Pile President Meghan McDonnell shares…
Is it really ok to say no to new business? Senior Consultant Anacristina Kenney & Pile President Meghan McDonnell share their thoughts on what agencies should focus on when evaluating new business.
Pile and Company President Meghan McDonnell shares her thoughts on the people clients want to see in an agency new business pitch. https://www.youtube.com/watch?v=ZGCl0ala5-E
Step away from the MSA! And take a listen to Pile President Meghan McDonnell and consulting partner Daniel Jeffries advice on the best (and worst) way an agency can approach redlining an MSA. https://www.youtube.com/watch?v=y2c4X0Tsj2A
As an agency, you may be tempted to back into a client's budget when presenting your fee in a pitch. Pile consulting partner Daniel Jeffries suggests another way. From our talk with Agency…
The role of production is rising in importance in agency pitches and client-agency partnerships. Meghan McDonnell and Erin Lanzafame Curtin share their thoughts in our chat with Agency Compile. https://youtu.be/d0AqY7hns48
New year’s goals and objectives can be overwhelming. Pile President Meghan McDonnell keeps things simple with the one piece of advice she’d give to agencies when it comes to new business in…
Many clients want strategic capabilities from their agency. But “strategy” can mean many different things. In a pitch, Meghan McDonnell advises agencies to define the type of strategy a prospective client needs…
The question we’ve heard from agencies for the last 30+ years when it comes to pitching new business: How do we win? Hear Meghan McDonnell’s perspective from our talk with Agency Compile.…