What Clients Want in an Agency Right Now
What a difference a few months makes. I wrote about agency search momentum and optimism in January. One month into Q2, uncertainty is the theme. But a tumultuous environment doesn’t…
Momentum Continues for Agency Search & Consulting
When it comes to agency search and management consulting, the momentum from the end of 2024 continues into January.
Preparing Your Agency Partnerships for 2025
A mentor once said to me, once July 4th hits, the summer is over. This feels especially true this year! And in the agency search business, July means 2025 is just around the corner.
What We’re Seeing in Agency Search
2024 is moving fast. Here’s what we’re seeing in the agency search world.
4 Questions Agencies Should Answer in Their New Business Outreach
Agencies have long relied on email to communicate with search consultants like me. It’s always been a quick, easy, personal way to share their latest updates and news.
Establishing Fair Agency Fees and Payment Terms
Unreasonable payment terms are (justifiably) a hot topic. In our agency compensation practice, we’re seeing a range—some clients want 30 days, some 60, others 75—all for reasons specific to their…
The Importance of Feedback—No Matter How Difficult
Feedback at the end of an agency search is hard. Not unlike hiring a new employee—where after a time-consuming, energy-depleting, emotion-investing process, there is only one person who can fill the role.
Account Management in a Pitch
Account management matters. An agency account lead is the client’s business partner. And agencies who empower account management, prioritize their role and understand their value win new business. A few…
Turning the Page
I’m not going to lie. As we’re building timelines for new client engagements, I love seeing 2021 dates. And whether my optimism about turning the page on 2020 is manufactured or misguided, I’m feeling hopeful.
A Case for Relationship Management
While agency search is the cornerstone of Pile and Company, in truth, 50% of our consulting work is in agency relationship management, (i.e. helping marketers optimize their current agency relationships, not look for new ones).