The New Agency Pitch
I think it’s fair to say that within the last few weeks, we have all started to see light at the end of the tunnel. But as I reflect on…
The Best Way to Use Your Agency’s Process in a Pitch
I’ve noticed a common thread across agencies who do well in new business pitches. They always map back to their process. I don’t mean showing slides of charts and graphs…
Why Agencies Are Being Selective When it Comes to Pitching
Many of us have been looking ahead to Q4, wondering what the final stretch of 2020 would look like after such disruption. I think one thing we’ve realized is that we need to continue to move forward.
Hi. Just checking in…
When the initial stay-at-home order happened on March 13, most of us here in the Northeast made the silly assumption that we would hunker down, enjoy working from home, learn…
A Virtual Pitch Checklist
After years of offering advice to agencies on how to command a room during a pitch, here we are—pitching virtually. With agencies in home offices, client teams in separate locations,…
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