When Agencies Should Say “No” to New Business
Is it really ok to say no to new business? Senior Consultant Anacristina Kenney & Pile President Meghan McDonnell share their thoughts on what agencies should focus on when evaluating new business.
Showcasing Your Team in a Pitch
Pile and Company President Meghan McDonnell shares her thoughts on the people clients want to see in an agency new business pitch. https://www.youtube.com/watch?v=ZGCl0ala5-E
Do’s and Don’ts for Redlining an MSA
Step away from the MSA! And take a listen to Pile President Meghan McDonnell and consulting partner Daniel Jeffries advice on the best (and worst) way an agency can approach redlining an MSA. https://www.youtube.com/watch?v=y2c4X0Tsj2A
Agency Fee in a Pitch
As an agency, you may be tempted to back into a client's budget when presenting your fee in a pitch. Pile consulting partner Daniel Jeffries suggests another way. From our talk with Agency…
Defining and Demonstrating Strategy in a Pitch
Many clients want strategic capabilities from their agency. But “strategy” can mean many different things. In a pitch, Meghan McDonnell advises agencies to define the type of strategy a prospective client needs…
The Best Way to Use Your Agency’s Process in a Pitch
I've noticed a common thread across agencies who do well in new business pitches. They always map back to their process.
Why Agencies Are Being Selective When it Comes to Pitching
Many of us have been looking ahead to Q4, wondering what the final stretch of 2020 would look like after such disruption. I think one thing we’ve realized is that we need to continue to move forward.
Lessons From the Election to Apply to Your Next Agency Search
What can be gleaned from this year's presidential race? Surprisingly, there are a few lessons from the election that can be applied to your next agency search.