Agency New Business Challenges
"It's more important than ever for an agency to have a clear new business process and pipeline." Senior Consultant Anacristina Kenney shares the latest insights on agency new business. https://youtu.be/nkpfA8HLg6U
"It's more important than ever for an agency to have a clear new business process and pipeline." Senior Consultant Anacristina Kenney shares the latest insights on agency new business. https://youtu.be/nkpfA8HLg6U
Regardless of the type of agency search—creative, digital, media, PR—clients are looking for great. Great creative, great digital, great media plans, great ideas. And while the business challenge may change…
At this point in the year, most client-agency partnerships are humming along, working against clearly defined marketing goals and objectives for 2024.
As agency search consultants, we advise every marketer to ask a few key questions before putting their business into review.
QSR. AOR. CRM. We'll explore all of these acronyms and more in our 2023 Year in Review.