Do You and Your Agency Have Partnership Goals?
At this point in the year, most client-agency partnerships are humming along, working against clearly defined marketing goals and objectives for 2024.
7 Questions to Ask Before Conducting an Agency Search
As agency search consultants, we advise every marketer to ask a few key questions before putting their business into review.
2023 Year in Review
QSR. AOR. CRM. We'll explore all of these acronyms and more in our 2023 Year in Review.
10 Agency New Business Practices for Q4
As agencies prepare for 2024, here are 10 best practices to foster organic growth with current clients and drive new business with prospects— in and out of a pitch.
4 Questions Agencies Should Answer in Their New Business Outreach
Agencies have long relied on email to communicate with search consultants like me. It’s always been a quick, easy, personal way to share their latest updates and news.
A View from the Pitch
There are a few questions we are always asked: What are we seeing in agency search? What are clients looking for? Any advice for our next pitch?
The Role of Media in Integrated Searches
“The media piece in an integrated search has to be front and center.” Take a listen to Pile President Meghan McDonnell as she discusses how media’s role in integrated pitches has evolved…
The Importance of Having the Right Media Agency Partner
“Media continues to be the drumbeat of our search business.” Take a listen to Pile President Meghan McDonnell’s insights on why having the right media agency partner continues to be a…
Why Do Clients Put Their Business Up for Review?
One of the questions we receive the most—“Why do clients put their business up for review?” Beyond the more traditional reasons like a change in marketing leadership, Pile President Meghan McDonnell shares…
When Agencies Should Say “No” to New Business
Is it really ok to say no to new business? Senior Consultant Anacristina Kenney & Pile President Meghan McDonnell share their thoughts on what agencies should focus on when evaluating new business.